It is not hard. Don’t you dare tell us this is hard. Quitting heroin is hard. Beating cancer is hard. Drinking your coffee black. Is. Not. Hard ― Melissa Hartwig


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Why the Whole30 Diet Is Taking Over Instagram

Instagram is on a diet. Food porn has gone paleo. Excuse the "basic" terminology, but as "bikini season" fast approaches the Valencia-filtered bacon-wrapped food pics that once flooded your feed are being swapped out for crisp bird's eye shots of steamed salmon and lettuce wrapped turkey burgers—not a carb in sight. The diet du jour of the social media set is Whole30, an extremely strict, high protein, no grain regimen that spans 30 days with no slip-ups, or else.

Created in 2009, the Whole30 program is nothing new, but if hashtags are any indicator, the Paleo diet's shorter, more in-your-face cousin is having a major moment.

So what's the deal? Dallas and Melissa Hartwig,…

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Last Updated : Saturday, February 15, 2020