Vitamin Water
Let’s face it – water is so dull. But vitaminwater, with its kaleidoscopic pinks, peaches and violets, is like Vegas in a bottle - Christopher Intagliata
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image by: Vitamin Water Nigeria
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Is Vitamin-Enhanced Water Better For You Than Regular Water?
Water used to come in just one flavor: plain.
But it wasn’t long before entrepreneurs saw an opportunity for H2O 2.0. If plain water is good for you, then water enhanced with vitamins, minerals and electrolytes must be even healthier — right?
Not quite. “Most of the claims are marketing ploys to sell water at a higher price,” says Bonnie Liebman, director of nutrition at the Center for Science in the Public Interest, a consumer advocacy group. “They are not about scientific evidence, and not about the public’s health.”
Resources
Coke: Wait, People Thought Vitaminwater Was Good for You?
You could be forgiven for thinking the product is a life-giving nectar. The made-up word Glacéau evokes the purity of glaciers. Vitamins are essential nutrients. And water is an unimpeachable ingredient.
Vitamin Water… The Healthy Choice?
Most humans usually think of “healthy” when they see the words “vitamins” or “water”, so that could lead to the common misconception of why people think Vitamin Water is good for you. The truth is Vitamin Water is not only not good for you,
Are Vitamin Drinks a Bad Idea?
Even though the amounts of added nutrients in these drinks are typically small, some nutrition scientists are concerned that through their overall diets, many people may be ingesting levels of vitamins and other nutrients that are not only unnecessary, but potentially harmful.
Hint Water: Out to Conquer Vitaminwater — and Obesity Too
Since starting Hint Water in her basement in 2004, and running the business from her dining room table and out of her garage, her offering, which contains no sugar, no preservatives, and no calories, has become a leader in an emerging category known as natural essence waters.
The Truth About Vitamin Water
According to Authority Nutrition, vitamin water contains a lot of liquid sugar and may contain just as much fructose as coke, and most of these drinks still contain calories.
What Do Jelly Beans Have to Do With Coke's Vitaminwater?
In his 55-page opinion, the judge highlights the so-called jellybean rule, which refers to the FDA regs that restrict food makers from, among other things, adding vitamins or other nutrients to an otherwise unhealthful food in order to make a health claim. What do you think -- does anyone drink Vitaminwater out of a belief that it will improve health?
Is Vitamin-Enhanced Water Better For You Than Regular Water?
Water used to come in just one flavor: plain. But it wasn’t long before entrepreneurs saw an opportunity for H2O 2.0. If plain water is good for you, then water enhanced with vitamins, minerals and electrolytes must be even healthier — right?
5 Reasons Why Vitaminwater Is a Bad Idea
It contains added vitamins and minerals and is marketed as healthy. However, some Vitaminwater products are loaded with added sugar, which can be unhealthy when consumed in excess. Additionally, few people are deficient in the nutrients added to Vitaminwater.
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